Bosch Experience Centre offers Malaysians an immersive experience for a smarter, simpler and healthier home life - :: CLASSIC LEMONADE ::

Thursday, January 25, 2018

Bosch Experience Centre offers Malaysians an immersive experience for a smarter, simpler and healthier home life

The new Bosch Experience Centre is the second addition in the country, with plans for more outlets
The new Centre is a collaboration with Tan Boon Ming, popular chain of electrical stores
Showcasing German quality and reliability across a range of home appliances including the Series 8 oven



Petaling Jaya, Malaysia – Bosch home appliances, a globally trusted brand in the home appliance sector has launched its new Bosch Experience Centre today. This second outlet in the country is part of a collaboration with Tan Boon Ming (TBM), a chain of electrical stores.  The Centre is a one-stop shop to help consumers discover a range of home appliances to make their everyday lives easier.

The 1,500 square feet Bosch Experience Centre provides consumers with an immersive experience to enjoy hands-on interaction with the latest Bosch home appliances to showcase how its products with safety features and state-of-the-art technologies simplify household chores and improve the daily lives of consumers.


The Centre is also built according to three guiding principles; Home, Life, and Friend. Home showcases how Bosch technology fits into your home, with the lifestyle architectural setting of the Experience Centre, Life is made easier with Bosch, through a wide range of appliances designed to meet your every need, and Friend is what you can call Bosch - being consistently dependable and helpful every step of the way.

“For many years, Bosch home appliances have contributed to making the everyday lives of Malaysians even easier. Today, with the launch of our new Experience Centre, we aim to enthuse consumers by exploring the world of Bosch appliances. We are also excited to begin inspiring them around the design of their kitchen, as part of our collaboration with TBM,” said Gary Te, Chief Executive Officer, Bosch Home Appliances Sdn. Bhd. Malaysia


To highlight the remarkable ease of use of Bosch cooking solutions, Chef Khoo Jian Wei held a special cooking demonstration. Using an assortment of Bosch home appliances such as the Series 6 Island hood, Series 8 Flexinduction Built-in hob and Series 8 Built-In Oven, Chef Khoo Jian Wei cooked up Teriyaki Chicken Roulade, Smoked Salmon with Cream Cheese and Chives, Crab Meat Quiche, and Truffle Mushroom Tart for guests to experience the easy way to perfect cooking results.

The Series 8 Oven, preparing every dish to perfection
One display area is the Bosch Brand Wall with Series 8 oven. The Series 8 Oven with the ideal combination of sensor-controlled PerfectBake and PerfectRoast functions. The oven indicates the exact progress of dishes cooked and automatically adjusts its setting to guarantee perfect results.

The Assist function helps first-time cooks find the precise information on temperature or cooking time in recipes. All that is required is a touch of a button in the control panel, and the oven will automatically set the ideal heating mode, temperature, and length of time.


Innovative solutions for life at home
The Bosch Experience Centre will also showcase a range of home appliances from hobs, refrigerators, laundry care and wine chillers. Homeowners are rest assured that there is a legacy of quality and excellent service meets innovations invented for life and is always sustainable.

All of Bosch home appliances aim to make every day easier through perceivable quality, surprisingly simple solutions and award-winning authentic designs. The appliances come with automated features that allow for easy one-click selection to makes time spent using them as enjoyable as possible. Every detail of each Bosch appliance has been carefully designed, produced and tested by engineers to meet the stringent standards of quality, performance, and convenience.

In the near future in Malaysia, Bosch aims to introduce Home Connect, which links appliances to handheld devices via Wi-Fi and enables consumers to make their home smarter and more energy-efficient.

“From the very first electric refrigerator in 1933 to the latest smart-home-ready appliances, we have always offered consumers technical perfection and absolute reliability. Our core mission of being a partner you can count on is what drives us to enhance lives by creating appliances that are efficient and a joy to use for more peace of mind. Today, we are delighted to continue providing consumers with the legacy of innovation that Bosch is known for in the country.” added Te.
The Bosch Experience Centre is located at PS-2, Taman Evergreen, Batu 4, Jalan Klang Lama, 58100 Kuala Lumpur, and is open every day from 9.30AM to 9.00PM

For press inquiries:
Anoushka Bhar / Fathiah Azmi
LEWIS
Email: Anoushka.bhar@teamlewis.com / Fathiah.azmi@teamlewis.com
Phone: +603 2716 5800


About Bosch home appliances

BSH Home Appliances Sdn. Bhd. is a subsidiary of BSH Hausgeräte GmbH and is responsible for the marketing, distribution and after-sales service of home appliances such as washing machines, refrigerators, dishwashers and ovens in Malaysia bearing the Bosch brand.

For more information about Bosch, visit http://www.bosch-home.com.my

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