Introducing Asian Food
Network to Viu’s platform of more than 36M highly-engaged monthly active users
HONG KONG, November 29, 2019 – Viu, a leading
pan-regional OTT video service from PCCW Media Group with more than 36 million
monthly active users (MAU), today announced a significant content collaboration
deal with Discovery Networks Asia Pacific, bringing Discovery‘s real life
entertainment to the rapidly expanding digital audiences in Southeast Asia via
Viu.
Ms.
Janice Lee, Chief Executive Officer of Viu, said, “Having firmly established a
highly engaged user base in the past few years, our collaboration with
Discovery marks a further step in the continual expansion of our offerings to
enrich the content experience for our viewers through international and
regional collaborations as well as through the development of Viu Original.
With Discovery we see the opportunity to offer top quality factual and
lifestyle entertainment, including travel, lifestyle and living, that
resonates with a broad spectrum of our audience on the Viu platform.”
Viu-ers
will now have access to top-rated content from the vast library of Discovery
Networks Asia Pacific channels on an on-demand basis, including Discovery,
Discovery Asia, Animal Planet, Food Network, TLC, and HGTV*. This includes
lifestyle content (Jason Tastes Asia,
Family Kitchen with Sherson, and Cooking for Love), reality content (Cake Boss, Dr. Pimple Popper, 90 Day
Fiancé, and Iron Chef Gauntlet),
and docuseries (Deadliest Catch, Gold Rush: White Water, and Extinct Or Alive). The content will be
available in six markets, including Hong Kong, Indonesia, Malaysia, the
Philippines, Singapore, and Thailand. On top of that, Viu-ers will also have
access to Asian Food Network content. Food enthusiasts will enjoy a totally
refreshed look, content and set of talents of their beloved Pan-Asian food
platform on Viu.
The
content will carry English, Bahasa Melayu, Bahasa Indonesia, Traditional
Chinese, and Thai subtitles per as-available basis. Ms. Anna Pak, Vice
President and General Manager for Southeast Asia, Discovery Networks Asia
Pacific, said, “We are excited to partner with Viu and expand the reach of our
brands to digital audiences. With its large and growing fanbase, Viu is an
obvious partner as a leading OTT platform in APAC and our partnership will
bring new business opportunities to Discovery. Our earlier collaboration with
Viu on No Sleep No FOMO provided us
with a deeper understanding of Viu’s expanding user base across the region and
the high-quality service it provides. This is particularly important to us as a
premium brand and our efforts to offer our modernized Asian Food Network
content to a broader audience.”
Please check out the
new Discovery content available today on the Viu mobile app which is available
for free download on App Store, Google Play, and selected smart TVs, as well as
on the web at www.viu.com.
END
*HGTV will be available in Indonesia,
Malaysia, the Philippines, Singapore, and Thailand
About
Discovery
Discovery, Inc. (Nasdaq: DISCA, DISCB,
DISCK) is a global leader in real life entertainment, serving a passionate
audience of superfans around the world with content that inspires, informs and
entertains. Discovery delivers over 8,000 hours of original programming each
year and has category leadership across deeply loved content genres around the
world. Available in 220 countries and territories and 50 languages, Discovery
is a platform innovator, reaching viewers on all screens, including TV
Everywhere products such as the GO portfolio of apps and Discovery Kids Play;
direct-to-consumer streaming services such as Eurosport Player and Motor Trend
OnDemand; and digital-first and social content from Group Nine Media.
Discovery’s portfolio of premium brands includes Discovery Channel, HGTV, Food
Network, TLC, Investigation Discovery, Travel Channel, Turbo/Velocity, Animal
Planet, and Science Channel, as well as OWN: Oprah Winfrey Network in the U.S.,
Discovery Kids in Latin America, and Eurosport, the leading provider of locally
relevant, premium sports and Home of the Olympic Games across Europe. For more
information, please visit www.corporate.discovery.com and follow
@DiscoveryInc across social platforms.
About
Viu
Viu is a leading pan-regional over-the-top
(OTT) video streaming service operated by PCCW Media Group.
It is available in 17 markets including Hong Kong, Singapore, Malaysia,
India, Indonesia, the Philippines, Thailand, Myanmar in Asia, the Middle East
countries of Bahrain, Egypt, Jordan, Kuwait, Oman, Qatar, Saudi Arabia, the UAE
and the newly launched South Africa.
Operating with both an ad-supported tier
and a premium subscription tier with more features, Viu delivers
premium Asian content in different genres from top content providers with local
language subtitles as well as original production series under the
‘Viu Original’ initiative.
Viu offers users express delivery of
telecast content, streaming and download features, and localized user
interfaces. With the patented Dynamic Adaptive Transcoding technology, Viu can
provide the best viewing experience regardless of device or network conditions.
The service can be accessed via Viu app (available for free on App
Store and Google Play) on connected devices, e.g. smartphones and tablets, selected
smart TVs, as well as on web by logging into www.viu.com.
About
PCCW Media
The Media Group of PCCW is a leading, fully
integrated multimedia and entertainment group in Hong Kong.
The Media Group operates the leading pay-TV
service in Hong Kong under the Now TV brand delivering both self-produced and
licensed content to its customers using IPTV technology. Now TV offers more
than 160 linear channels and on demand library of local, Asian and
international programming. Its premium content can also be accessed via the Now
Player app. It is also a leading producer of Chinese language news, financial
news and sports programming in addition to Asian infotainment content which
complements its wide portfolio of licensed movie and international television
content. PCCW Media also offers the Now E entertainment OTT (over-the-top)
platform with international and Asian dramas, movies and world-class sports
events, which is designed to meet the needs of viewers with Millennial
lifestyle.
The Media Group is also engaged in the
provision of OTT video service under the Viu brand in Hong Kong and 16 markets
in Southeast Asia, the Middle East, India and South Africa. In addition, MOOV
is a hugely popular music digital streaming service in Hong Kong.
About
PCCW Limited
PCCW Limited (SEHK: 0008) is a global
company headquartered in Hong Kong which holds interests in telecommunications,
media, IT solutions, property development and investment, and other businesses.
The Company holds a majority interest in
the HKT Trust and HKT Limited, Hong Kong’s premier telecommunications service
provider and leading operator in fixed-line, broadband and mobile communication
services. HKT meets the needs of the Hong Kong public and local and
international businesses with a wide range of services including local
telephony, local data and broadband, international telecommunications, mobile,
and other telecommunications businesses such as customer premises equipment
sale, outsourcing, consulting, and contact centers.
PCCW also owns a fully integrated
multimedia and entertainment group in Hong Kong, PCCW Media. PCCW Media
operates the largest local pay-TV operation, Now TV, and is engaged in the
provision of over-the-top (OTT) video service under the Viu brand in Hong Kong
and other places in the region.
Through HK Television Entertainment Company
Limited, PCCW also operates a domestic free television service in Hong Kong.
Also, wholly-owned by the Group, PCCW
Solutions is a leading information technology outsourcing and business process
outsourcing provider in Hong Kong and mainland China.
In addition, PCCW holds a majority interest
in Pacific Century Premium Developments Limited, and other overseas
investments. To learn more about PCCW, please visit www.pccw.com.
cont’d…
For
further information, please contact:
Nicole Aldeth
Mad Hat Asia
Tel: +6012
567 0129
Email: nicole@madhat.asia
|
Shamani Krishnan
Mad
Hat Asia
Tel:
+012 910 0353
Email: shamani@madhat.asia
|
Ivan Ho
PCCW
Tel: +852
2883 8747
Email: ivan.wy.ho@pccw.com
|
Lisa Fong
Finsbury
Tel: +852
3166 9852
Email: lisa.fong@finsbury.com
|
Melissa Sheridan
Vuclip
Tel: +1 145 609 6875
Email: msheridan@vuclip.com
|
Rafaelle Lee
Finsbury
Tel: +852 3166 9882
Email: rafaelle.lee@finsbury.com
|
Jointly issued by PCCW
Limited and Discovery.
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